Mire Yoga


Because Mire Yoga is the only Svaroopa®-style yoga studio in the DMV area, the studio needed a logo, visual style and website which clearly sets it apart from other more athletic styles of yoga.


For the logo and color palette we focused on the nurturing and comforting feeling that students get from practicing this gentle style of yoga. The colors were chosen to set a supportive and encouraging tone while the smiling face in the yoga portrays a joyful sense of peace.


Because of the new visuals and website that Mire Yoga has in place, owner Michele Gordon is able to more clearly communicate what she does and why it is important to local students looking for a healing yoga practice.